It had been a slow day at SlateV, the place where I intern. Legendary actress Farrah Fawcet died, but that did not give us much material other than a feathered hair competition for a slate initiative – double XX.
The interns and I were planning to embark on a culinary adventure, that night we were trying Turkish food. And then- it happened. A confirmed report that the legendary Michael Jackson had died. Expletives ran through our heads- no Turkish tonight!
Well, SlateV, the video company I intern with, wanted to do a compilation video as a kind of tribute of Micheal Jackson's moonwalk. MJ perfected the move and it became a pop culture movement. Others tried, most failed.
So, I spent a couple hours on YouTube pulling clips and editing and the V team ended up with a pretty awesome video! Its definitely something we were proud of, take a look!
Like usual, we threw it up on YouTube and it started to gain momentum. First 25,000 hits then 50,000 then 100,000 hits. As I am writing this, it has close to a million hits! And that wasn’t the end of this viral video's success. MSN called us over at Slate, they wanted my video for their homepage-oh wait and Dateline and the Today Show called too.
Pretty darn cool! It is the most successful SlateV video to date and it has opened up many doors for SlateV. YouTube is talking to us about how we can gain more prominence in our partnership and we may have a deal with MSN for sharing video sometime soon!
This blog is called "What is Journalism?" for the students in the Semester in Washington Journalism Program and at least for me, for today, it's the moonwalk.
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